Many medium-sized companies are currently faced with the challenge of dealing with the topic of e-learning. This applies to all industries that are affected by digitalization – from mechanical engineering to medical device manufacturers. Non-manufacturing companies such as clinics and hospitals also open themselves to this topic, because here too, digitization is moving in under keywords such as Hospital 4.0, telemedicine, electronic patient files, etc.
Digitalization means that there is a need for training in all areas to make employees fit and to use the new opportunities efficiently and effectively. Training is more of a process than a one-off event because software is updated frequently and interface issues play an important role. Here, e-learning can play out its greatest advantage, namely permanent availability.
But especially in the health sector, it is also about training managers, because in the next few years investment decisions in the billions for digitalization will have to be made. At the same time, management teams in clinics, hospitals and rehabilitation facilities will guide digital work. Digital education can play an important role in the organization of digital change processes. Here is an overview of the most important advantages:
The 10 most important advantages at a glance
The following arguments relate to more effective learning of the target groups as well as the cost and quality advantages from the company’s perspective:
Advantage 1: Time and location-independent learning on a PC, mobile phone or tablet
Online courses are available at any time, now increasingly on mobile devices too. This is particularly interesting in companies with shift work, where it is very difficult to organize face-to-face events.
Advantage 2: reaching the target group directly
Course content can be made available to individual target groups in a very targeted manner. Automatic reminder emails to everyone who has not yet done anything make the often very complex reminder of events superfluous.
Advantage 3: Any number of users
With e-learning it is almost irrelevant whether a hundred or a hundred thousand users take a course. On the contrary, the more people attend a course, the more the course pays off.
Advantage 4: Different types of learning (text, images, video, audio)
Everyone learns differently, some by reading or looking, the other by listening. The very different implementation of e-learning with pictures, videos, audios helps to address very different types of learning. Good online training courses require learners to become active themselves. The motivation is achieved through a high degree of interactivity.
Advantage 5: Individual learning pace
Classroom seminars can be quite exhausting if they do not match your own pace of learning. Then there is boredom or the feeling of being left behind. Both are not very productive for learning success. In e-learning, everyone can learn at their own pace, much slower, but also much faster than the average of the group.
Advantage 6: Individual design of the learning content
In face-to-face seminars, attempts are often made to address all target groups with one event. In product training, for example, the information needs of different groups can be quite different: Sales need information about product advantages and sales arguments, while the delivery department needs to know what needs to be considered when sending.
Advantage 7: Consistent quality of training regardless of location, time, teacher and trainer
Anyone who has attended more than one seminar knows that there are very different speakers. Some speakers set their own accents. And that is why content is remembered differently well. Consistent quality can be achieved with e-learning, because details are important in many areas. When choosing a good e-learning provider for creating the course materials, the quality is not only the same, but the same.
Advantage 8: evaluation and certification
Did the participants understand the topic? At many events there is a questionnaire at the end with which the speakers are assessed. This is very helpful feedback. With e-learning, learning can be controlled much more and, if necessary, readjusted. Through tests and the measurement of success, a company creates a control body with an evaluation system with user-specific reports. The participants themselves receive a certificate for the learning success, which serves as proof of training and contributes greatly to motivation.
Advantage 9: Implementation of multilingual learning content
Multilingualism is part of everyday life in many companies today. This should also be reflected in the training company. E-learning content can easily be made available in multiple languages.
Advantage 10: cost and resource savings (especially for decentralized structures)
Many companies are organized decentrally, work with different locations or even internationally. Organizing events means high travel and accommodation costs, from the cost of absence from work. E-learning naturally means an initial investment in the creation of content (such as explanatory videos or online training) and a learning management system. These costs quickly pay off, however, because courses that have been created are permanently available.